Rebuilding Amazon Growth After a Brand Relaunch

Senelux is a UK-based brand specialising in small home appliances, including dehumidifiers, heaters, air purifiers, and other climate control products designed to improve comfort at home.

In 2024, the company relaunched Senelux as a standalone brand on Amazon after separating from its previous brand portfolio. Starting from scratch meant rebuilding product visibility and sales momentum without an established marketplace presence.

Galaxy Agency partnered with the brand to design a structured advertising and promotion strategy to accelerate growth.

Through targeted PPC campaigns and strategic promotional activity, the brand was able to increase product visibility, drive customer acquisition, and scale revenue across the store.

+900% revenue growth after implementing the new strategy

Amazon revenue scaled from an early baseline to a six-figure monthly run rate

Structured advertising and promotion system enabling continued growth

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